Rabbit's Foot

Brand Identity (Logo)

Rabbit’s Foot is an e-commerce site based in Australia that offers the trendy and innovative products in the market without the huge price tag. The brand is very customer-centric and they want the best experience for their customers.

The goal of the project to redesign their logo to make it more modern and to appeal more to their target audience. We came up with a logo that captures the overall brand vibe. It is highly flexible even to applications outside the site itself.